Few years back, it was rare to see people surfing the net on a phone or mobile device. Tablets had not really become well-known yet and smartphone browsers were not really up to the task. Nowadays, the technology for really mobile browsing is catching up with user requirements; what is still lagging, it’s web design.
However most big brands now have optimized mobile friendly websites, lots of smaller business websites and personal websites still are not ready for the mobile revolution. If you have not had a website redesign in a while, it is secure to say that people who’re looking at your website on a tablet or phone are not having a good time. Looking at that tablet sales are now beginning to exceed PC sales, if you don’t have a mobile optimized website, you’re alienating an increasing sector of visitors who’re potential clients.
If you’ve put off a website redesign simply because of the cost, consider the cost of not doing so. If a user cannot see your website simply and properly on their device, this can be a big setback to any brand development approach you have, not to point out the harm that can be done when people begin talking over social media regarding how your website lets your company down. In addition, if you’ve an ecommerce website, not having it optimized for mobile implies shoppers will turn to other websites that better meet their requirements.
In brief, a mobile optimized website implies that you will be inviting more audience, enhancing your sales potential, and interesting with your audience in a better way. This is turn will be effective news for your brand, and effective news for your sales numbers. Discussion to your web designer regarding mobile optimization now, so that a approach can be put in place that will permit for simple updates in the future in order to assist you attain a better outcome, enhance your sales output and obtain more incoming web traffic.
This article is written by Neha Aggarwal, online marketer and content writer. Presently she is writing articles on Top Ten Institute.